COLOR PALETTE

The Los Angeles Urban League official color palette helps our clients and community to quickly identify the agency brand – from signage to apparel. These guidelines help LAUL to create visuals that are harmonious.

• Always ensure good contrast and legibility of information.
• Incorporate both colors when possible.
• If limited to printing in one color, choose Urban League Red and its screens on white backgrounds

Urban League Red RGB: R214 G0 B28 CMYK: C0 M97 Y100 K3 Pantone: 2035c Hex: #D30000

Empowering Black RGB: R0 G0 B0 CMYK: C75 M68 Y67 K90 Pantone: Black Hex: #000000

Diversity Grey RGB: R104 G104 B105 CMYK: C59 M51 Y49 K19 Pantone: 426 u Hex: #686869

LA Gold RGB: R191 G160 B95 CMYK: C26 M34 Y72 K2 Pantone: 16-0836 Hex: #BFA05F

TYPOGRAPHY

The LAUL official typography exemplifies the brand of Los Angeles Urban League . The Arial font family is a universally available font that promotes a simple yet structured look and should be used when creating any external communications, including official  LAUL collateral (brochures, contracts, letters, publications, and PowerPoint presentations). This excludes event-specific flyers and materials that require a particular look.

Arial
AaBaCcDdEeFfGgHhIiJjKkLlMmNnOoPpQqRrSsTtUuVvWwXxYyZz
​
Arial Black
AaBaCcDdEeFfGgHhIiJjKkLlMmNnOoPpQqRrSsTtUuVvWwXxYyZz

OFFICIAL LOGOS

Standard:

• • Standard Logo
  • Logo with Tagline

High Resolution:

• • Set of Logos – Zip Folder (png)
  • Vector Logo Files  – Zip Folder (eps)

OFFICIAL CHANNELS

• • LinkedIn
    https://www.linkedin.com/company/laurbanleague/
  • Facebook
    https://www.facebook.com/laurbanleague/
    Instagram
    https://www.instagram.com/laurbanleague_/
  • YouTube
    https://www.youtube.com/@losangelesurbanleague
  • X (Formerly ‘Twitter’)
    https://x.com/laurbanleague

• • Los Angeles Urban League Activity & Event Reporting Form:
    https://laul.org/event-activity-report-form
  • Los Angeles Urban League Comms Team Task Request:
    https://laul.org/comms-task-request-form